Dear founders,

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Does this sound familiar? You started your journey to build a thriving, profitable business—one that would generate serious cash and give you freedom. But along the way, things got… messy.

• Operations are chaotic.
• You're working way too much
• And despite all the effort, profits are frustratingly elusive.

It doesn't have to be that way.

I’m Marshall Haas, co-founder of Outliner.

Before this, I was the founder & CEO of Somewhere.com (formerly Shepherd). I bootstrapped that business to a $52M exit in 2024—from founding to sale in just four years.‍

Some stats that might surprise you:

• I only worked 778 hours in total on the business over those four years, thanks to delegation and automation.
• We ran at 70%+ profit margins—that’s cash profit, not gross margin.‍
• 99% of our team was overseas—at the time of sale, only three employees were domestic, while 150+ were remote overseas.
• We distributed 8-figures in profits to owners before the acquisition.
• And I did all of this while still being a family man—my son was born in year one, my daughter in year three.

But I didn’t achieve these results alone.

In year two, Benjamin Surman joined as COO to help scale the business to its full potential. He’s the most exceptional operator I’ve met in my 18 years in startups.

We’re teaming up again—this time to help businesses like yours.

What We Believe

• Most businesses can be far more profitable.
• Operations can be dramatically simplified.
• Founders can work less and be more effective

What We Offer

We’re opening up a limited number of consulting spots for founders who want to fix operational chaos and unlock higher margins.

This is a one-time, high-impact engagement priced at $5,000.

What you’ll get:

✅ A focused 3-hour strategy call with both of us (Marshall & Benjamin)

✅ A prep checklist beforehand so we can hit the ground running

✅ A tailored post-call action plan with clear, prioritized recommendations

We’ll review your P&L, map your workflows, find the bottlenecks, and show you where you’re bleeding time and money—then give you the blueprint to improve margins and efficency.

Let's unlock your business's full potential.

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👉  Book your consulting session with Marshall & Benjamin →

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Note: This consulting offer is only available for a limited time. We’re actively developing products and services to serve more founders at scale—stay tuned for what’s coming next.